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Voyager Tea

Goal:
Create and assemble a packaging brand and design for tea that is geared toward male consumers.

THE DESIGN…

I named the brand “Voyager Tea” because I wanted the design to reflect a journey. The elongated lines are intended to take a viewer from panel to panel to experience the own journey of the box design. I took a more abstract and dreamlike approach especially due to the type of tea - a Well Rested Tea. The design also focuses on the benefits of the tea as transparency is something I strived for.

 
 
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